The CRM module is designed to record and standardise customer data, providing clear insights and making it easily shareable across the organisation, at the same time streamlining customer acquisition and management operations. Some of the main benefits are:
- reduces customer acquisition cost
- clear and real-time reporting of customer history and status
- helps improve customer experience
- automates marketing campaigns
- creates purchasing patterns analysis and sales projections
- facilitate client communication management, leading to better customer relationships
- streamlines the sales process
